The unmet need is the very common feeling of wanting to help with environmental problems such as pollution but not having the means and/or motivation.
We want to create a smartphone app/videogame that rewards users with sorting the trash correctly and picking up trash in the streets. The app camera records the users throwing their waste in the right trash, picking up and throwing litter, and we reward them with a score (ideally for discounts with our local partnerships). Importantly, it will be a game, meaning we need to create a fun experience, the idea I started with is transforming the trash collected into cute trash monsters. Our revenue aims to come from offering our service to cities through the administration and events like festivals.